Rod Stewart has had a lot in common with the underwear brand Ultimo recently.

A wife, an ex-wife and a daughter, to be precise.

But when the 62-year-old rock veteran discovered another Stewart has been signed up to model for the brand, he was far from pleased.

Taking her turn: Ruby in Asda's range

Ruby, 20, is the fourth of his seven children and is understood to have approached Ultimo and asked to model.

And who could blame her? Big sister Kimberly, 28, already has a contract with the brand.