A key feature of the festival is the integration of events with cultural tourism. On March 22, the 2026 China Athletics Association 10 kilometer Elite Series will take place, with the course winding through the flower displays, creating an event, cultural tourism, and consumption integrated experience through themed landscapes and checkpoints.
To engage younger audiences, the festival introduces the IP of CCTV's popular animation "Season Elves" in the park, alongside film installations and public welfare pet fairs.